One of the Klaviyo reporting views that email marketers want to look at is the performance they are getting at the domain level. They’re looking for answers to questions like:
- Are there any issues impacting deliverability?
- Are our emails to certain domains going to spam?
- Are there any meaningful performance differences by domain? Such that we might want to create different offers for recipients at different domains.
That’s why Nautilus created a Domain Performance Report for Klaviyo email marketers.
Performance by domain
The Domain Performance Report allows you to pick any date range and get performance data for all the domains you’re using, by domain.
You can then dive into the report at whatever level of granularity you want to take a look to get the insights you’re looking for.
You may want to sort by Sends, for example, looking at biggest to smallest, to see, “Are there any deliverability issues?”
You can sort by any number of relevant metrics, such as Revenues/000s sent so you can quickly analyze the revenue productivity of recipients at each domain.
Performance by campaign, by domain
And, certainly, if there’s a specific campaign that you want to look at, you’ll be able to do the same thing.
As an example, here’s a Valentine’s Day campaign that you can see the performance of by domain:
Better insights for better business decisions
This is just one of the examples of how Nautilus provides more complete, clear, accessible information to help you see clearly what’s happening at your business.
Schedule a demo of Nautilus Analytics so we can show you the many ways Nautilus powers actionable insights that unlock growth in your business.